Cash Flow Feel Like a Rollercoaster? How to Get Off the Ride

Ever felt like your business is profitable in your financial reports but cash poor in terms of what's coming and going in your bank account?

Or maybe one big deposit hits the account and you feel great — but then payroll clears, vendors get paid, and suddenly you're scrambling again trying to understand your company's cash flow cycle.

This roller coaster cash cycle is one of the most stressful parts of running any business. It creates anxiety, reactive decision-making, and can even cause you to miss out on opportunities because you're never sure if the money is really there.

Profit vs. Cash Flow

Well, let me tell you — there is typically a huge difference between being profitable and being cash flow positive.

Understanding the distinction is key in making smart business decisions, especially if you're in a high growth mode like a lot of our clients.

The 13-Week Cash Forecast

That is why we use what's called a 13-week cash forecast. Think of it like turning the lights on in a cash flow dark room — it shows you exactly what's coming in, what's going out, and where the dips and spikes will hit before they even happen.

With this 13-week cash flow forecast, instead of reacting after the fact, you can:

• Time investments when cash is strong

• Adjust expenses when a dip is coming

• Sleep better at night knowing payroll is covered

Cash doesn't have to feel like a roller coaster. With the right short-term — typically a 13-week cash forecast — in play, you get off the ride and start steering with confidence.

Visibility CFO – Stop guessing. Start seeing clearly.