The Closest Thing to a Crystal Ball for Your Business

Hey there medical entrepreneurs—this is Andrew Stubbs from Visibility CFO & Tax Advisors.

Today, we want to talk about the Roman god Janus and how it pertains to your business.

Most medical entrepreneurs and business owners are generally flying with one eye closed—reacting to what just happened in their business, or dreaming about the future of what their business could be. But rarely are they able to do both at the same time.

In reality though, the sweet spot has been being able to navigate both at once.

In Roman mythology, there is a god named Janus who had two faces—one looking back and the other looking forward. We help our clients do just that: a clear look backward, and a long- and short-term look ahead.

Seeing the Future Without a Crystal Ball

What would you give for a crystal ball to make the right calls with your business?

Now, there’s no magic here—but we can help you project into the near future, even weeks and months out. That way, you can manage fluctuations in payroll, unforeseen expenses, and see short-term opportunities without liquidity surprises.

This is what we do with our 13-week cash forecast, and we’ll talk more about how we do that later.

We also love helping clients with our strategic planning tool that allows scenarios to be projected over the next year.

What if you want to hire a new specialist or invest in new equipment? Our planning tool helps you see how much each scenario will add versus subtract from the goals set by your operating plan—which we also assist in helping you create.

Why Looking Back Matters

But none of this forward-looking is possible without accurate and timely reporting that illustrates the past and the current.

Your historical numbers are the anchor. They tell the truth about how your practice is performing, where cash has been going, and what trends you can trust.

And throughout the whole process, we layer in proactive tax planning—so every decision also maximizes what you keep in terms of tax savings.

The Closest Thing to a Crystal Ball

This isn’t a crystal ball, but it’s the closest thing you’ll get in business.

Let’s make sure you’re seeing the full picture—past, present, and future.

Visibility CFO: stop guessing and start seeing clearly. Let’s do this.